Philip Houska Shugabar Stores na Apple, Angela Ahrendtsová, wanda ya bar mukamin darektan zartarwa na samfurin Burberry don Apple a cikin 2014, a cikin wata hira da Rick Tetzel daga Fast Company bayyana bayanai game da al'ada a California m. A karkashin jagorancin Ahrendts, Apple ya sami nasarar riƙe rikodin adadin ma'aikata a cikin 2015 (kashi 81), wanda shine adadi mafi girma a tarihi. Watakila wannan kuma ya faru ne saboda gaskiyar cewa manajan da aka sani yana kula da waɗanda ke ƙarƙashinta.
“Ba na kallonsu a matsayin ’yan kasuwa. Ina kallon su a matsayin manajoji na kamfanin, waɗanda ke aiki a kan abokan cinikinmu tare da samfuran da Jony Ive da ƙungiyarsa ke haɓakawa tsawon shekaru, ”in ji Ahrendtsová, wanda ainihin take shine babban mataimakin shugaban dillalai da tallace-tallace na kan layi. "Dole ne wani ya sayar da waɗannan samfuran ga abokan ciniki ta hanya mafi kyau."
A cikin watanni shida na farko a Apple, lokacin da ta ziyarci fiye da 40 Stores Apple daban-daban, mai shekaru 55 da ta karɓi Order of the British Empire ta fahimci dalilin da yasa kamfanin Californian ya kasance ɗaya daga cikin mafi nasara. Ma'aikatanta suna ganinta daban.
Suna alfahari da kasancewa wani ɓangare na haɓakar ɗayan kamfanoni masu tasiri kuma suna mutunta ƙaƙƙarfan al'adun da aka kafa a ƙarƙashin Steve Jobs. A cewar Ahrendts, al'adar tana da ƙarfi sosai har takaitattun kalmomi kamar "girma, kariya da ƙima" suna da takamaiman takamaiman kuma ma'aikata sun san su sosai.
“An kuma kirkiro kamfanin ne don canza rayuwar mutane kuma zai ci gaba da yin hakan muddin aka kiyaye tushen sa, dabi’u da tunaninsa. Wannan shine tushen Apple, "in ji Ahrendts. Ahrendts ta nakalto shugabar kamfanin na Apple Tim Cook cewa ya yi "Al'adun kamfanin gaba daya sun dogara ne kan wadannan bangarori, kuma alhakinmu ne mu kawo shi matakin da ya fi lokacin da muka kafa shi."
Ga wadanda ba a sani ba, yana iya zama ba a bayyane ba, amma a cewar shugaban Apple Stores, wanda ya shafe lokaci tare da tawagar, al'adun sun fi zurfi fiye da yadda kowa zai iya tunanin. Kuma ba kawai a hedkwatar kamfanin ba, har ma a tsakanin ma'aikata a duniya. Ma'anar abokan ciniki da jin dadin ma'amala na musamman shine DNA na Apple, wanda, a tsakanin sauran abubuwa, ya gina sunansa akan wannan bangare.
A wata hira da ta yi da wannan mujalla a watan Nuwamba na shekarar da ta gabata, a lokacin da ta yi wa jama’a karin haske game da ayyukan Apple Stores tare da bayyana wasu buri a nan gaba, ta bayyana cewa Apple kamfani ne mai “lalata”, wato nau’in kungiya ne. inda manyan gudanarwa yawanci suna sadarwa kai tsaye tare da mafi ƙanƙanta matsayi da kuma tare da abokan ciniki. Don haka, ta ƙara bayanan da ta fi amfani da imel don sadarwa tare da ma'aikatanta, wanda ba a saba gani ba a matsayinta.
Eh, abinda nake fada kenan.
Lokacin da ka je kantin sayar da Apple, za a sadu da kai da son rai, dandano da halayen sana'a, kuma ba kome ba yadda kake sa tufafi, abin da ka saya, ko kuma kawai ka je ka duba wani abu.
A daya hannun, Czech Stores iStyle, iWant ... suna aiki akan ka'idodi daban-daban - idan ba ku yi wa kunshin cikin mintuna 2 ba, zaku sami sako ta hanyar girman kai cewa mu wani ne kuma kuna damun mu kawai.
Ba ina cewa wannan ya shafi duk ma'aikata ba, amma yana da yawa. Wannan ba zai taɓa faruwa da ku a cikin kantin sayar da alamar gaske ba.
Shi ya sa nake saya daga Apple kawai.
100% iya :)