Shagon App yana ci gaba da murkushe abokin hamayyarsa Google Play cikin riba

App Store da Google Play ko manyan abokan hamayya biyu, amma wane kantin sayar da ya fi kyau? Da wuya a ce. Store Store na iya yin alfahari da samun kuɗi mai yawa, amma Google Play yana da babban hannu dangane da zazzagewar app.

Bisa ga sabon kididdigar kamfanin Hasin Sensor Masu amfani sun kashe jimillar dala biliyan 34.4 kan manhajoji da wasannin wayar hannu a farkon rabin shekarar nan. Wanda ya karu da kashi 27.8% idan aka kwatanta da rabin farkon shekarar da ta gabata, lokacin da masu amfani suka kashe dala biliyan 26.9. A Store Store, abokan ciniki sun kashe dala biliyan 22.6 a cikin watanni shida da suka gabata, yayin da a Google Play "kawai" dala biliyan 11.8, wanda ya ragu da rabi. Daga hangen mai haɓakawa, ƙa'idodin da suka fi nasara sune Netflix, Tinder da Bidiyo na Tencent. Amma Google Play na iya yin alfahari da yawan saukar da aikace-aikacen, wanda ya kai biliyan 36, yayin da App Store ke alfahari da kasa da rabi. A gefe guda kuma, adadin aikace-aikacen da Apple ya sauke ya karu da 13.1% idan aka kwatanta da bara. Gaskiya mai ban sha'awa a nan ita ce App Store na iya samun ƙarin kuɗi tare da ƙaramin adadin abubuwan zazzagewa fiye da Google Play, inda adadin abubuwan zazzagewa ya ninka.

Gidan hoton hoto

1H18 kudaden shiga na app

1H18 saukar da app

1H18 kudaden shiga na wayar hannu

1H18 zazzagewar wasan hannu

Rahoton Hasumiyar Sensor kuma ya ƙunshi lambobin zazzagewa da ribar da aka samu daga wasannin hannu. Kuma wasanni ne ke samun mafi yawan shagunan biyu. Dangane da wannan kuma, duk ribar biyu ta inganta sosai. Masu amfani sun kashe jimillar dala biliyan 26.6 kan wasannin wayar hannu, kuma kudaden shiga ya karu da kashi 19.1% a duk shekara. App Store ya sami dala biliyan 16.3 kuma ta haka ya inganta da 15.1%, Google Play kuma ba shi da kyau kuma tare da dala biliyan 10.3 da aka samu, ya inganta da 26% idan aka kwatanta da bara.

Koyaya, akwai bambance-bambance masu ban mamaki a cikin adadin abubuwan da aka zazzagewa. Dukansu shagunan sun sake inganta, amma Google Play har yanzu yana kan gaba tare da zazzagewa biliyan 15 kuma an inganta su da kashi 10.3%. App Store yana da abubuwan zazzagewa biliyan 4.5 kawai, amma ya inganta cikin kashi fiye da kishiyarsa, da kashi 14.1%.