Rufe talla

Duk da farkon rashin tabbas, da alama sabis ɗin kiɗan Apple Music yana samun gindin zama a kasuwa. Sabis ɗin ya riga ya kasance bisa ga Financial Times sama da masu amfani da biyan kuɗi miliyan 10 a cikin ƙasashe sama da ɗari a duniya.

A yanzu, dan wasan da ya fi samun nasara a kasuwa shine sabis na Spotify na Sweden, wanda ya sanar a watan Yuni cewa ya kai matakin masu biyan kuɗi miliyan 20. Har yanzu ba a samu ƙarin sabbin lambobi ba, amma Jonathan Prince, shugaban sashen PR na Spotify, sabar. gab ya bayyana cewa rabin farko na 2015 shine mafi kyawun kamfani a cikin ƙimar girma.

Spotify ya haɓaka da masu amfani da biyan kuɗi miliyan 5 a farkon watanni shida na bara, don haka da alama yanzu yana da wani abu kamar masu biyan kuɗi miliyan 25. Irin wannan ci gaban babbar nasara ce ga Spotify, musamman a lokacin da Apple Music daga Apple kuma ke ikirarin cewa a wurin.

Bugu da kari, ba kamar Apple Music ba, Spotify shima yana da nau'in tallansa na kyauta. Idan muka haɗa da masu amfani da ba biyan kuɗi ba, kusan mutane miliyan 75 ke amfani da Spotify sosai, waɗanda har yanzu lambobin Apple ba su da nisa. Ko da haka, ga Apple Music don samun masu amfani da miliyan 10 masu biyan kuɗi a cikin farkon watanni 6 na rayuwa babban nasara ce.

Ikon fara nau'in gwaji na kyauta na watanni 3, bayan haka za a fara cire kuɗin shiga ta atomatik, tabbas alama ce ta saurin haɓakar biyan masu amfani da Apple Music. Don haka, idan mai amfani bai soke sabis ɗin da hannu ba kafin kwanakin 90 ɗin su ƙare, zai zama mai biyan kuɗi ta atomatik.

Idan muka yi la’akari da gasar da ke tsakanin Apple da Spotify, a bayyane yake cewa waɗannan kamfanoni biyu suna taka muhimmiyar rawa a kasuwa mai saurin bunƙasa.Rdio mai gasa, wanda masu amfani da Czech za su iya amfani da shi tun kafin zuwan Spotify, a cikin Nuwamba. ya bayyana fatarar kudi kuma Pandora Ba'amurke ya siya. Deezer na Faransa ya ba da rahoton masu biyan kuɗi miliyan 6,3 a cikin Oktoba. A lokaci guda kuma, sabon sabis na Tidal, mallakin fitattun mawakan duniya karkashin jagorancin mawakin rap Jay-Z, ya ba da rahoton masu amfani da biyan kuɗi miliyan guda.

A daya bangaren kuma, nasarar da kamfanin Apple ya samu ya dan ragu matuka, saboda yadda yawo da kida ke karuwa ta hanyar sayar da wakoki na gargajiya, wanda Apple ke samun kudi mai kyau tun shekaru da dama da suka gabata. Dangane da bayanan, sun riga sun faɗi a cikin 2014 Nielsen Music a Amurka, jimillar tallace-tallacen albam din wakoki ya karu da kashi 9 cikin dari, kuma adadin wakokin da ake yawo, a daya bangaren, ya karu da fiye da kashi 50 cikin dari. Ta hanyar ayyuka kamar Spotify, mutane sun buga waƙoƙi biliyan 164 a lokacin.

Duka Apple Music da Spotify suna da manufar farashi iri ɗaya. Tare da mu, kuna biyan € 5,99, watau kusan rawanin 160, don samun dama ga kundin kiɗan sabis ɗin biyu. Dukansu sabis ɗin kuma suna ba da ƙarin fa'idar biyan kuɗin iyali. Duk da haka, idan kun biyan kuɗi zuwa Spotify ta hanyar iTunes kuma ba kai tsaye ta hanyar gidan yanar gizon Spotify ba, za ku biya ƙarin Yuro 2 don sabis ɗin. Ta wannan hanyar, Spotify tana biyan Apple kashi talatin cikin ɗari na kowace ma'amala da aka yi ta App Store.

Source: Financial Times
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