Adamu Kos Kasuwar wayoyin komai da ruwanka ta duniya wata halitta ce mai rai, wacce zamanin coronavirus ta lalace sosai, wanda allunan suka ga girma, amma a daya bangaren, wayoyi sun ragu. Kodayake kasuwar wayoyin hannu ta karu da kashi 2% tsakanin Q3 da Q2021 6, ta fadi da kashi 6% duk shekara. Raka'a miliyan 342 na wayoyin da aka sayar a cikin watanni uku har yanzu lamba ce mai kyau. Wanene ya fi sayar da su, kuma wa ya fi samun kuɗi a wurinsu? Waɗannan lambobi ne daban-daban guda biyu.
To, wanene jagoran kasuwancin wayar hannu a duniya? Samsung na bikin babbar nasara wajen siyar da samfuransa na nadawa Galaxy Z Fold3 da Galaxy Z Flip3, da kuma sauran wayoyin komai da ruwanka, wanda shine dalilin da ya sa ya rike matsayi na farko a kasuwa, da kashi 20%. Na biyu shi ne Apple da ke da iPhones, wanda ke da kaso 14%, amma Xiaomi na biye da shi sosai, wanda ke da kaso 13% na kasuwa. Lamarin ya ɗan canza kaɗan a lokacin 2021, saboda duk da cewa Apple yana da kashi 1% a Q2021 17 da Xiaomi 14%, a cikin Q2 wannan alamar ta mamaye Apple da kaso. Hakanan rabon Samsung ya canza, wanda kashi 1% na kasuwa ya kasance a cikin Q2021 22.
Sakamako na kwata na huɗu na 2021, wanda ya haɗa da ƙaƙƙarfan lokacin Kirsimeti, ana jira sosai. Anan, mutum zai yi tsammanin Apple zai zama mafi ƙarfi, wanda ya ɗauki 4% na kasuwa a cikin Q2020 21, lokacin da Samsung kawai ke da kashi 16% kuma Xiaomi ya sami kashi 11%. Apple yana shirin buga kudaden hutu don Q4 2021, ko na kasafin kuɗi Q1 2022, a ranar 27 ga Janairu. Koyaya, yanayin kuma yana cikin tashin hankali a matsayi na huɗu da na biyar na ƙimar tallace-tallacen wayoyin hannu, inda 10% iri ɗaya ke mamaye samfuran vivo da OPPO.
Zai iya zama sha'awar ku
Samsung zai sayar da ƙari amma yana samun ƙasa kaɗan
A cewar wani bincike na kamfanin Counterpoint Samsung dai ya sayar da wayoyinsa miliyan 69,3, yayin da Apple ya mika wa kwastomominsa iPhone miliyan 48. Waɗannan su ne kiyasin kwanakin, kamar yadda Apple ba ya bayyana su a hukumance. Duk da haka, ta yaya aka buga, cewa kudaden shiga daga wannan sashin shine dala biliyan 3 a cikin Q2021 38,87. Sabanin haka, Samsung a cikin nasa Sanarwar ta ce, cewa kudaden shiga daga sashin shine KRW tiriliyan 28,42, ko kuma kusan dala biliyan 23.
Gidan hoton hoto
Don haka, kamar yadda kuke gani, kodayake Samsung yana sayar da ƙari, yana da ƙananan tallace-tallace. Kuma yana da ma'ana, domin fayil ɗin ta ya ƙunshi dukkan sassan wayoyin hannu, yayin da farashin Apple ya kasance a kan tsakiyar (SE model da iPhone 11) da kuma mafi girma. Bugu da ƙari, Samsung yanzu yana da ɗan fa'ida, kamar yadda a ranar 9 ga Fabrairu ya kamata ya gabatar da layin wayarsa na flagship na shekara, wato uku na wayoyin Galaxy S22. Apple ba zai gabatar da sabon ƙarni na iPhones ba har sai faɗuwar, kodayake akwai hasashe game da ƙaddamar da bazara na iPhone SE ƙarni na 3. Amma a lokacin bazara, ana sa ran isowar sabbin wasanin gwada ilimi na Samsung, wanda Apple bai riga ya san yadda, ko da menene, zai amsa ba.
Haka nan, shinkafa ana sayar da guntu fiye da bulo, amma yana da ma'ana a kwatanta?!
Kuna rikicewa tallace-tallace da riba.