Daga Alabama zuwa Cupertino: tafiyar Tim Cook, ko yadda ya jagoranci Apple zuwa ƙimar dala tiriliyan

Tim Cook ya karbi ragamar Apple a watan Agustan 2011. Bayan magabatansa, abokinsa kuma mai ba shi shawara Steve Jobs, ya gaji babbar daular fasaha mai wadata. Cook yana da kuma har yanzu yana da masu zagi da masu suka da yawa waɗanda ba su yarda cewa zai iya jagorantar Apple cikin nasara ba. Duk da muryoyin shakku, Cook ya yi nasarar jagorantar Apple zuwa matakin sihiri na dala tiriliyan ɗaya. Yaya tafiyarsa ta kasance?

An haifi Tim Cook Timothy Donald Cook a Mobile, Alabama a watan Nuwamba 1960. Ya girma a kusa da Robertsdale, inda ya halarci makarantar sakandare. A cikin 1982, Cook ya sauke karatu daga Jami'ar Auburn ta Alabama tare da digiri na injiniya kuma a wannan shekarar ya shiga IBM a sabon sashin PC na lokacin. A cikin 1996, an gano Cook yana da sclerosis da yawa. Kodayake daga baya an tabbatar da hakan ba daidai ba ne, Cook har yanzu ya bayyana cewa wannan lokacin ya canza ra'ayinsa game da duniya. Ya fara tallafawa ayyukan agaji kuma ya shirya tseren keke don kyakkyawar manufa.

Bayan ya bar IBM, Cook ya shiga wani kamfani mai suna Intelligent Electronics, inda ya zama babban jami’in gudanarwa. A cikin 1997, ya kasance mataimakin shugaban kayayyakin kamfanoni a Compaq. A wannan lokacin, Steve Jobs ya koma Apple kuma ya yi shawarwari a zahiri ya koma matsayin Shugaba. Ayyuka sun gane babban yuwuwar a cikin Cook kuma sun jefa shi a matsayin babban mataimakin shugaban ayyuka: "Hankalina ya gaya mani cewa shiga Apple dama ce ta rayuwa sau ɗaya a rayuwa, damar yin aiki don ƙwararrun ƙwararru, da zama. a cikin ƙungiyar da za ta iya tayar da babban kamfani na Amurka," in ji shi.

Hotuna daga rayuwar Cook:

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Tim Cook Steve Jobs BI

Ɗaya daga cikin abubuwan farko da Cook ya yi shi ne ya rufe masana'antunsa da ɗakunan ajiya tare da maye gurbinsu da masana'antun kwangila - makasudin shine samar da ƙarin girma da kuma isar da sauri. A shekara ta 2005, Cook ya fara saka hannun jari wanda zai share fage ga makomar Apple, ciki har da kulla yarjejeniya da masana'antun kera ƙwaƙwalwar ajiyar filasha, wanda daga baya ya zama ɗaya daga cikin mahimman abubuwan iPhone da iPad. Tare da aikinsa, Cook ya ba da gudummawa sosai ga ci gaban kamfanin, kuma tasirinsa ya karu a hankali. Ya shahara da salon yin tambayoyi da rashin tausayi, ko kuma yin doguwar tarurruka da suka dau tsawon sa’o’i da yawa har sai an warware wani abu. Saƙonnin imel ɗin sa a kowane lokaci na rana - da tsammanin amsoshi - su ma sun zama almara.

A cikin 2007, Apple ya gabatar da iPhone na farko na juyin juya hali. A wannan shekarar, Cook ya zama babban jami'in gudanarwa. Ya fara bayyana a fili kuma ya sadu da masu gudanarwa, abokan ciniki, abokan tarayya da masu zuba jari. A cikin 2009, an nada Cook a matsayin Babban Jami'in Apple na wucin gadi. A wannan shekarar, ya kuma yi tayin bayar da gudummawar wani bangare na hanta ga Ayyuka - dukkansu suna da nau'in jini iri daya. “Ba zan taɓa barin ku yi wannan ba. Ba," Jobs ya amsa a lokacin. A cikin Janairu 2011, Cook ya koma matsayin shugaban kamfanin na wucin gadi, bayan mutuwar Ayuba a watan Oktoba na wannan shekarar, ya bar dukkan tutoci a hedkwatar kamfanin a sauke su zuwa rabin mast.

Tsayawa a wurin Ayyuka tabbas ba shi da sauƙi ga Cook. An yi la'akari da ayyuka a matsayin ɗaya daga cikin mafi kyawun shugabanni a tarihi, kuma yawancin ma'aikata da masana sun yi shakkar cewa Cook zai iya karbar ragamar jagorancin Ayyuka. Cook yayi ƙoƙari ya adana adadin hadisai da Ayyuka suka kafa - waɗannan sun haɗa da bayyanar manyan taurarin dutse a abubuwan da suka faru na kamfani ko kuma sanannen "Ƙari Ɗaya" a matsayin wani ɓangare na samfurin Keynotes.

A halin yanzu, darajar kasuwan Apple ya kai dala tiriliyan. Ta haka ne kamfanin Cupertino ya zama kamfanin Amurka na farko da ya cimma wannan matsayi. A shekarar 2011, darajar kasuwar Apple ta kai biliyan 330.

Source: business Insider