Michal Ždanský Ya kasance 2006. Apple ya shagaltu da haɓaka Project Purple, wanda kaɗan na ciki ne kawai suka sani. COO na Cingular, kamfanin da ya zama wani ɓangare na AT&T shekara guda bayan haka, Ralph de la Vega, yana ɗaya daga cikinsu. Shi ne ya sauƙaƙa yarjejeniyar tsakanin Apple da Cingular don rarraba wayar ta musamman. De la Vega shine abokin hulɗar Steve Jobs a Cingular Wireless, wanda tunaninsa ya juya zuwa juyin juya halin masana'antar wayar hannu.
Wata rana Steve Jobs ya tambayi de la Vega: "Yaya kuke sanya wannan na'urar ta zama waya mai kyau? Ba ina nufin yadda ake kera madannai ba da kaya makamantan haka. Maganata ita ce abubuwan da ke cikin na'urar mai karɓar rediyo suna aiki da kyau.' Don waɗannan al'amura, AT&T yana da littafin jagora mai shafuka 1000 da ke bayanin yadda masana'antun waya yakamata su gina da haɓaka rediyo don hanyar sadarwar su. Steve ya nemi wannan littafin ta hanyar lantarki ta imel.
30 seconds bayan de la Vega ya aika da imel, Steve Jobs ya kira shi: "Hey, menene…? Me ya kamata ya zama? Kun aiko mani wannan babbar takarda da shafuka dari na farko kusan madaidaicin madannai ne!'. De la Vega yayi dariya ya amsa wa Ayuba: “Yi hakuri Steve ba mu ba da shafuka 100 na farko ba. Ba su shafe ku ba.” Steve kawai ya amsa "Lafiya" sannan ya kashe wayar.
Ralph de la Vega shi kaɗai ne a Cingular wanda ya san kusan yadda sabuwar iPhone ɗin za ta kasance kuma dole ne ya sanya hannu kan wata yarjejeniyar da ba ta bayyana ba wacce ta hana shi bayyana wani abu ga sauran ma'aikatan kamfanin, har ma da hukumar gudanarwar ba ta da masaniyar menene. iPhone zai kasance a zahiri kuma sun gan shi ne kawai bayan sanya hannu kan kwangila tare da Apple. De la Vega zai iya ba su cikakken bayani ne kawai, wanda tabbas bai haɗa da ɗaya game da babban allon taɓawa ba. Bayan magana ta kai ga babban jami'in fasaha na Cingular, nan take ya kira de la Vega ya kira shi wawa don ya mika kansa ga Apple haka. Sai ya tabbatar masa da cewa: "Ki yarda dani, wannan wayar bata bukatar shafuka 100 na farko."
Amincewa ta taka muhimmiyar rawa a wannan haɗin gwiwa. AT&T ita ce kamfani mafi girma a Amurka, amma duk da haka ya fuskanci matsaloli da dama, kamar raguwar ribar da ake samu daga wayoyin gida, wanda har zuwa lokacin ya samar da mafi yawan kudaden. A lokaci guda kuma, mai ɗaukar kaya na biyu mafi girma, Verizon, yayi zafi akan dugadugansa, kuma AT&T ba zai iya ɗaukar haɗari da yawa ba. Duk da haka, kamfanin ya yi fare akan Apple. A karon farko a tarihi, masana'antar wayar ba ta ƙarƙashin umarnin mai aiki kuma bai kamata ya daidaita kamanni da aikin da yake so ba. Akasin haka, kamfanin apple da kansa ya ba da sharuɗɗa har ma ya tattara zakka don amfani da jadawalin kuɗin fito ta masu amfani.
"Na dade ina gaya wa mutane cewa ba ku yin caca akan na'urar, kuna yin caca akan Steve Jobs." in ji Randalph Stephenson, shugaban kamfanin AT&T, wanda ya karbi ragamar Wireless ta Cingular a daidai lokacin da Steve Jobs ya fara gabatar da iPhone ga duniya. A wancan lokacin, AT&T kuma ya fara samun sauye-sauye na asali a cikin ayyukan kamfanin. IPhone din ya kara rura wutar sha'awar Amurkawa kan bayanan wayar salula, lamarin da ya haifar da cunkoson hanyoyin sadarwa a manyan biranen kasar da kuma bukatar saka hannun jari wajen gina hanyar sadarwa da samun nau'ikan rediyo. Tun daga shekarar 2007, kamfanin ya zuba jari sama da dalar Amurka biliyan 115 ta wannan hanyar. Tun daga wannan ranar, adadin watsawa ya ninka sau biyu a kowace shekara. Stephenson ya kara da wannan sauyi:
"Yarjejeniyar iPhone ta canza komai. Ya canza babban rabonmu. Ya canza yadda muke tunani game da bakan. Ya canza yadda muke tunani game da ginawa da tsara hanyoyin sadarwar wayar hannu. Tunanin cewa hasumiya na eriya 40 za su isa ba zato ba tsammani ya juya zuwa tunanin cewa dole ne mu ninka wannan lambar. "
Bayan labarin ya isa CINGular's CTO,
Nan da nan ya kira de la Vega ya kira shi wawa don yin rikici da Apple irin wannan
sallama. Ya tabbatar masa da cewa: "Amince ni, wannan wayar ba ta bukatar shafuka 100 na farko."
kyakkyawan labari :) Ba zan iya jira don karanta tarihin rayuwar Steve Jobs na Waleter Isaacson a AJ ba wanda na samu don Kirsimeti;)
Nice .. Ba abin mamaki ba ne cewa Apple ya yi da'awar wani kwamiti daga harajin da aka yi amfani da shi, lokacin da AT&T ya taimaka wajen tabbatar da riba na shekaru x masu zuwa.
Irin waɗannan labarun suna da kyau sosai, godiya gare shi :-)