Rufe talla

Kasar Sin na da matukar muhimmanci ga Apple, Tim Cook da kansa ya jaddada hakan sau da yawa. Me ya sa ba, lokacin da kasuwar kasar Sin ta kasance ta biyu mafi girma, bayan ta Amurka, wanda kamfanin Californian zai iya aiki a kai. Amma ya zuwa yanzu, ba a iya samun wani gagarumin ci gaba a nahiyar Asiya ba. Ana iya canza halin da ake ciki ta hanyar yarjejeniya tare da mafi girman ma'aikaci a duniya, amma na karshen yana bayyana yanayin kansa. Kuma Apple bai saba da hakan ba ...

Tattaunawa tare da masu amfani da wayar hannu a duniya ya gudana a zahiri bisa ga wani labari. Wani mai sha'awar siyar da wayoyin iPhone ya zo wurin Apple, ya sanya hannu kan ka'idojin da aka tsara kuma ya tafi tare da kwangilar da aka sanya hannu. Amma a kasar Sin lamarin ya sha bamban. Sauran alamun suna mulkin kasuwa a can. Samsung ne ke kan gaba, sai wasu kamfanoni biyar, kafin Apple ya zo na gaba. Na karshen yana yin asara ne saboda rashin siyar da wayar iPhone a cikin hanyar sadarwa na mafi girma a kasar, China Mobile.

Ɗaya daga cikin dalilan wannan shine gaskiyar cewa iPhone 5 na yanzu yana da tsada kawai. Abokan ciniki a China ba su da karfin kuɗi kamar na Amurka, kuma iPhone 5 mai yiwuwa ba zai yi nisa ba ko da an nuna shi a cikin kowane kantin sayar da wayar hannu ta China. Koyaya, komai na iya canzawa tare da sabon iPhone, wanda Apple zai gabatar a ranar 10 ga Satumba.

Idan aka tabbatar da hasashe kuma Apple a zahiri yana nuna bambancin wayarsa mai rahusa, filastik iPhone 5C, yarjejeniyar da China Mobile na iya zama da sauƙi. Kashi mafi girma na abokan ciniki a China sun riga sun ji labarin wayar Apple mai rahusa. Bayan haka, Samsung da sauran masana'antun suna mulki a nan saboda yadda suke mamaye kasuwa da wayoyin Android masu arha.

Amma ko haɗin gwiwar zai ci gaba ba zai dogara da China Mobile ba, wanda tabbas zai so bayar da iPhone1, amma akan Apple ko zai yarda ya ja da baya daga buƙatunsa na gargajiya. "Kasar Sin Mobile tana da dukkan karfin wannan dangantakar," in ji Edward Zabitsky, Manajan Daraktan ACI Research. "Kasar Sin Mobile za ta ba da iPhone lokacin da Apple ya rage farashinsa."

Farashin iPhone 5 a China ya tashi daga yuan 5 (kasa da rawanin 288) zuwa yuan 17, wanda ya ninka na K6 IdeaPhone, babbar wayar Lenovo. Yana da lamba biyu a kasuwar China bayan Samsung. "Rashin amincewar Apple na samar da duk wani rangwame mai ma'ana da kuma rashin son China Mobile na tallafawa na'urori masu tsada ya hana kulla yarjejeniya." A cewar manazarta John Bright na Avondale Partners. "IPhone mai rahusa, mafi araha ga babban ɓangaren abokan cinikin China Mobile, na iya zama kyakkyawan sulhu." Kuma da gaske China Mobile ta sami albarkar abokan cinikinta a ƙarƙashin bel ɗinta, wanda ke sarrafa kashi 63 na kasuwar da ta fi biliyan biliyan.

Ya riga ya tabbata cewa hanyar da za ta kai ga cimma matsaya daya ba za ta kasance mai sauƙi ba. An shafe shekaru da dama ana tattaunawa tsakanin Apple da China Mobile. Tuni a cikin 2010, Steve Jobs ya tattauna da shugaban na lokacin Wang Jinazhou. Ya bayyana cewa komai yana kan hanyar da ta dace, amma sai wani sabon gudanarwa ya zo a 2012, kuma ya fi Apple wahala. Babban Darakta Li Yue ya bayyana cewa dole ne a warware tsarin kasuwanci da raba fa'ida tare da Apple. Tun daga wannan lokacin, shugaban kamfanin Apple Tim Cook da kansa ya je China sau biyu. Duk da haka, yana yiwuwa yarjejeniyar tana cikin ayyukan. Apple ranar 11 ga Satumba ya sanar da wani jigo na musamman, wanda za a gudanar da shi kai tsaye a kasar Sin, ranar da aka gabatar da sabbin kayayyaki. Kuma sanarwar yarjejeniyar ce da China Mobile ke da yuwuwar batun.

Amma abu ɗaya tabbatacce ne - idan China Mobile da Apple suka yi musafaha, zai zama yarjejeniya da ba a taɓa yin irinsa ba. Akwai maganar cewa ma'aikacin kasar Sin zai ma tilastawa wani kaso na abin da ya samu daga Store Store. "China Mobile ta yi imanin cewa ya kamata ta sami wani yanki na kek ɗin abun ciki. Apple dole ne ya zama mafi sassauƙa game da komai. " kiyasin kwararre mai mutuntawa a kasuwar kasar Sin Tucker Grinnan daga HSBC.

Wataƙila za mu san ƙarin akan 11/XNUMX, amma ga ɓangarorin biyu, haɗin gwiwar ƙarshe zai haifar da riba.


1. Tabbas China Mobile na da sha'awar iphone, wanda ya tabbatar a lokacin da ya gabatar da iphone 4. Cibiyar sadarwa ta 3G ba ta dace da wannan wayar ba, don haka saboda tsoron rasa abokan cinikinta, sai ta fara ba da katunan kyauta har $ 441 kuma a lokaci guda gina cibiyar sadarwar Wi-Fi , don haka masu amfani za su iya hawan yanar gizo da yin kira akan hanyar sadarwar 2G ta gado akan iPhones. A wancan lokacin, babban abokin huldar Apple a kasar Sin shi ne kamfanin Sin Unicom, wanda abokan ciniki daga China Mobile suka koma.

Source: Bloomberg.com
.