Sabbin MacBooks har yanzu suna jan hankali, Apple ya sami karuwar tallace-tallace na shekara-shekara na 17%

Lokacin da Apple ya gabatar da sabon MacBook Pro tare da Touch Bar a cikin maɓalli a bara, an sami babban raƙuman raɗaɗi na mummunan halayen da wasu lokuta ke kan iyaka. An sayar da sabon abu zuwa guda, akasin haka, mutane sun yi yaƙi a kan ragowar samfuran da suka gabata. An soki sabbin MacBooks da yawa (kuma wani lokacin daidai) kuma ya ɗauki 'yan watanni kafin ra'ayi na gaba ɗaya ya daidaita kaɗan. Da alama yawancin abokan ciniki sun riga sun sanyaya kawunansu, saboda sabbin MacBooks suna siyarwa sosai. Apple ya ba da rahoton haɓakar 17% mai kyau na tallace-tallace a cikin kwata na biyu na wannan shekara.

Trendforce ne ya buga nazarin tallace-tallace da bayanan kasuwar kasuwa a cikin sabon sanarwar manema labarai. Abubuwa da yawa sun fito daga ƙarshen rahoton. Duk kasuwar kwamfutar tafi-da-gidanka ta girma da kashi 3,6% kowace shekara (idan aka kwatanta da Q1 ta 5,7%) kuma kusan na'urori miliyan 40 an sayar da su a duk duniya a cikin lokacin Afrilu-Yuni.

Idan muka kalli bayanan tare da Apple a cikin mai gani, kamfanin Cupertino ya inganta da 1% idan aka kwatanta da kwata na farko. Koyaya, karuwar tallace-tallace na shekara-shekara ya karu da kashi 17%. Idan muka yi tunanin abin da ke faruwa a wannan lokaci a bara, ba abin mamaki ba ne.

A lokacin bazarar da ta gabata, kowane mai son Apple (kuma mai yuwuwar abokin ciniki a lokaci guda) yana jira don ganin abin da Apple zai fito da shi a cikin fall. An sa ran sabbin ribobi na MacBook kuma akwai kuma hasashe game da wanda zai gaje jerin tsofaffin Air. A sakamakon haka, tallace-tallace sun kasance masu iyakacin iyaka, wanda ke da mummunar tasiri a kan ƙididdigar tallace-tallace na ƙarshe. Koyaya, sabbin samfuran sun riga sun kasance a kasuwa don haka Apple yana siyarwa. A cikin Q2 2017, ya yi rikodin karuwa na biyu mafi girma na shekara-shekara a cikin tallace-tallace, wanda Dell ya wuce kawai tare da 21,3% mai daraja.

Dangane da matsayin kasuwa, Apple har yanzu yana riƙe da matsayi na biyar, kodayake yana raba shi da Asus. Dukansu kamfanoni suna riƙe kusan kashi 10% na kasuwa kuma duka biyun suna fuskantar haɓaka. A cikin dogon lokaci, HP har yanzu yana mamaye, Lenovo da Dell suka biyo baya. Acer ya rufe jerin manyan masana'antun shida tare da kashi 8% da a hankali a hankali shekara-shekara da kwata-kan-kwata asarar.

Source: Yanayi