Abin da Apple ya ƙare, Google ya fara

Mafi rinjaye kasuwanci kwanakin nan, kamfanin yana buga sakamakon kuɗi na kwata da suka gabata, wanda kuma shine kwata na ƙarshe na shekaru goma. Har ila yau, ya kasance mai ban sha'awa daga ra'ayi na fasaha, kamar yadda kamfanoni da yawa suka sanar da samfurori masu ban sha'awa. Misali, iPhone 11 ya kasance cikakken al'amari, kuma halin da ake ciki game da AirPods shine cewa an sake motsa lokacin isar su, wannan lokacin zuwa farkon Maris. Wasu kamfanoni suna yi ale bai yi kyau ba, Samsung ya sami raguwar ribar da aka samu kusan kashi 40 cikin XNUMX duk shekara. % da tallace-tallace na wasan bidiyoí sun kuma yi tafiyar hawainiya, musamman saboda sanarwar zamani na gaba ta hanyar PlayStation 5 da Xbox Series X tare da sakewa zuwa ƙarshen wannan shekara.

Apple kuma ya yi takama rikodin lambobin, amma an sanar a ƙarshen 2018 cewa ba zai ƙara buga adadin samfuran da aka sayar ba, sai dai tallace-tallacen su. Kamfanin ya ba da hujjar hakan da cewa wannan ba alama ce mai mahimmanci ba, musamman ma lokacin da ya fara sayar da kayayyaki a farashin farashi daban-daban. Ba zato ba tsammani, kuma a cikin lokaci, lokacin da aka yi zatoy sannan kuma sun gamu da damuwa game da matsananciyar buƙatar samfur. Daga ra'ayi na ɗan adam, kuna iya cewa Apple kawai ba ya son amfani da kalmar "raguwa" sau da yawa a cikin ƙididdiga. fiye da kalmar sihiri "girma". Bayan haka, Microsoft kuma ya dakatar da fitar da lambobin tallace-tallace na consoleí Xbox One lokacin da ya kasancea sau da yawa ƙasa da lambobin PS4 masu fafatawa.

A halin yanzu dai sabanin haka ya faru a kamfanin iyayen Google, Alphabet. A karon farko har abada, ta sanar da sakamakon kudi a cikin salon buga kididdigar dandalin kowane mutum, godiya ga wanda mun sami damar a karon farkozsan yadda ayyuka kamar YouTube ko Taswirori suke yi. Je to Hakanan dandalin talla mai ban sha'awa ga kamfani wanda ke haifar da mafi yawan ribar daga ayyukan talla.

Duk da haka, abubuwa da yawa sun rigaya wannan canji. Na farko, mai yiwuwa mafi ƙarancin mahimmanci, shine gaskiyar cewa tsohon darektan sashin Android kuma daga baya shugaban zartarwa ya karɓi ragamar kamfanin.ý Shugaba na Google Sundar Pichai. Wadanda suka kafa Sergey Brin da Larry Page sun ci gaba da kasancewa a kan hukumar majalisa kamfanoni. Bugu da kari, duk da haka, kamfanin ya kasa cimma sakamakon da ake sa ran na dogon lokaci. Ribar aiki ta kai dala biliyan 9,3 duk da cewa kamfanin ya yi tsammanin karin dala miliyan 600. Wannan shi ne karo na goma da Google ya gaza cimma burinsa. Har ila yau, bai cimma tallace-tallace bay da ake sa ran biliyan 46,9, ya kaiy "kawai" 46,1 biliyan.

Don haka ana iya cewa bayyana cikakkun bayanai wata hanya ce ta gamsar da masu saka hannun jari waɗanda wataƙila sun yi shakkar shaharar sabis na ɗaiɗaikun, aƙalla na ɗan lokaci. Kuma don rufe idanunsu daga gaskiyar cewa kamfanin ba zai iya cika alkawuransa ba. Har yanzu, yana da ban sha'awa cewa kudaden shiga na shekara-shekara na YouTube ya zarce dala biliyan 15, wanda ke nufin samun kuɗin shekara na $7,50.u ga kowane mai amfani da dandamali. Amma kamfanin ya yi imanin cewa YouTube har yanzu yana da damar ci gaban tattalin arziki.

Ayyukan Cloud, a gefe guda, sun wuce tsammanin tsammanin kuma wannan shekara ya kamatay yi dala biliyan 10. Har yanzu ba a da yawa idan aka kwatanta da masu fafatawa da Sabis na Yanar Gizo na Amazon da Microsoft Azure, amma gaskiyar cewa wannan rarrabuwa tana haɓaka na iya sa masu saka hannun jari farin ciki. Menene bincike?če, ta sanya dala biliyan 27,2 a cikin kudaden shiga kwata na karshe kadai.

Daga hangen cikakken shekara, duk da haka, Google ya inganta, yana ba da rahoton haɓaka 18%, ko dala biliyan 162. Haka kuma kamfanin ya karu ta fuskar yawan ma’aikata, yayin da a shekarar 2018 ya dauki mutane 98 aiki, a karshen shekarar 771 ya riga ya kai 2019.

Source: WSJ