Ondrej Holzman Beats 1 mai masaukin baki Zane Lowe a hagu, Luke Wood a dama
Lokacin da Apple ya gabata sanar babban siyan Beats, mafi yawan magana game da sunaye kamar Jimmy Iovine, Dr. Dre ko Trent Reznor, wanda giant na Californian ya ɗauka a ƙarƙashin reshe a matsayin wani ɓangare na sayan. Amma alal misali, tsohon shugaban Beats Luke Wood shima yana aiki a Apple, wanda yanzu yayi magana game da sabon babi na kamfaninsa.
Wood ya kasance mai son kiɗa tun yana ƙarami, don haka haɗin gwiwarsa da Beats Electronics, mai siyar da manyan belun kunne kuma daga baya sabis ɗin yawo na kiɗan Beats Music, ba abin mamaki bane. Wood yana so ya zauna tare da tushen kiɗansa a Apple, in ji shi Mashable a Sydney, inda aka gudanar da taron karawa juna sani na Beats Sound.
Bayan fiye da shekara daya da sayan, ga alama ba zai iya yin korafi da yawa ba tukuna. "Yana da haske. Wani babban abin mamaki shine matakin mutunci da amincin mutanen da ke aiki a Apple. Kamfani ne na musamman, "in ji Wood game da kwarewarsa a Cupertino, a cewar wanda shine daidai sandar da Steve Jobs ya kafa kuma Tim Cook ya ci gaba da kafawa.
"Mun kasance manyan magoya bayan Apple. A cikin kasuwancin sauti, Apple ya kasance mafi kyawun zaɓi. Lokacin da Steve Jobs da Eddy Cue ke gina iTunes, Jimmy (Iovine) na ɗaya daga cikin mutanen farko da suka tuntuɓar a 2003, "Wood ya bayyana, yana mai cewa kamfanonin biyu galibi suna kan shafi ɗaya ne.
Bayan ya sayar da kamfanin, Wood ya mayar da hankalinsa ga Beats Electronics, bangaren da ke sayar da fitattun belun kunne. Bayan sayan, an yi hasashe game da ko, alal misali, za su rasa alamar tambarin Beats, da kuma yadda Apple zai iya bi da duk samfuran ba tare da tambarin kansa ba. A cewar Wood, tunanin bai canza sosai ba.
Wood ya ce "A Beats, koyaushe muna kan daidaito kuma muna mai da hankali kan sauti mai ƙima," in ji Wood. An fi mayar da hankali kan ƙirƙirar ingantaccen ƙwarewar samfur. "Ina tsammanin wannan shine DNA na duk abin da Steve ya taɓa son cimmawa a Apple. Kwarewar samfur, gami da ƙira, fasaha, ƙira, sauƙi. Waɗannan abubuwa ne kuma su ne tushen DNA ɗinmu. "
An fi mayar da hankali kan ƙirƙirar ingantaccen ƙwarewar samfur. "Ina tsammanin wannan shine DNA na duk abin da Steve ya taɓa son cimmawa a Apple. Kwarewar samfur, gami da ƙira, fasaha, ƙira, sauƙi.
To, sautin waɗannan belun kunne ba ya nuna abin da aka rubuta a sama.