Amaya Toman A farkon Disamba 2002, Shagon Apple na kan layi ya yi maraba da abokin ciniki na musamman na miliyan, kuma kamfanin Apple ya kai wani muhimmin ci gaba. Kuma tabbas akwai wani abu da za a yi bikin - Shagon Apple na kan layi ya yi rajista na musamman abokin ciniki na miliyan tun bayan shekaru biyar na aikinsa na hukuma, kuma taron bai kasance ba tare da amsa mai dacewa ba.
Zai iya zama sha'awar ku
Tim Cook, mataimakin shugaban tallace-tallace da ayyukan Apple na duniya a lokacin, a cikin wata sanarwa a hukumance a lokacin, ya ce "Isa abokin ciniki miliyan shine babban ci gaba kuma tabbataccen tabbacin cewa kwarewar cinikinmu ta kan layi ba ta biyu ba." Shagon yana wakiltar wata shahararriyar hanya don ƙara yawan masu amfani da kasuwanci don siyan samfuran Apple. "Tare da ɗimbin zaɓuɓɓukan ginawa-zuwa-oda, sauƙin siye-ɗaya da jigilar kaya kyauta, bai taɓa samun sauƙin siyan Mac akan layi ba," in ji shi.
Wannan shine abin da kantin Apple na kan layi yayi kama da shi a cikin 2002 (source: Wayback Machine):
Gidan hoton hoto
Muggan masana harshe sun yi iƙirarin cewa Apple ya ɗan raina mahimmancin Intanet a cikin 1990s. Amma ba gaskiya bane. Misali, ya gudanar da sabis na kan layi Cyberdog - rukunin aikace-aikacen wasiku, karatun labarai da sauran ayyuka, kuma ya gudanar da sabis ɗin. eDuniya. Amma duka ayyukan da aka ambata sun ƙare bayan Steve Jobs ya koma Apple. Kuma Ayuba ne suka sanya al'amura a cikin wannan hanya. Ɗaya daga cikin mahimman matakai shine sakin iMac G3 - kwamfutar da manufarta ita ce ta kawo dukan iyalai na talakawa a kan layi. Ba da daɗewa ba, iBook mai ɗaukar hoto ya biyo baya, wanda ya ba masu amfani damar kasancewa kan layi tare da taimakon katin AirPort. Amma Jobs kuma ya so ya canza yadda Apple da kansa ke amfani da Intanet da kuma yadda yake aiki da shi. Lokacin da Apple ya sayi Ayyukan NeXT, ya yi amfani da fasaha mai suna WebObjects don gina kantin sayar da kan layi don Macs.
A wancan lokacin, Apple ya shaida gagarumar nasarar da Dell ya samu a fannin tallace-tallacen kan layi. Wanda ya kafa kamfanin, Michael Dell, ya shahara da cewa da shi da kansa ya mallaki kamfanin Apple, da ya dora kamfanin a kan kankara tun da dadewa ya mayar da kudaden ga masu hannun jari. Wannan bayanin, tare da wasu dalilai, ƙila sun ƙarfafa Ayyuka don kulawa da ci gaban Shagon Apple na kan layi. Ya ci gaba da gudanar da aikinsa tare da himma da kamala na kansa, ya ƙudura ya ƙetare Dell.
Ƙaddamar da kantin sayar da Apple tabbas ya biya ga Apple. Bude bulo-da-turmi na Apple Store ya rage saura ’yan shekaru, kuma kamfanin ya dade bai gamsu da yadda masu siyar da kayayyaki na uku ke gabatar da kayayyakinsa ba. Apple ya sake tashi kuma yana son samun cikakken iko kan yadda aka gabatar da samfuransa da sayar da su, kuma kantin sayar da kan layi na kansa ya wakilci kyakkyawar dama ta wannan hanyar.
Lokacin da Apple Store a hukumance bude a watan Nuwamba 1997, ya samu fiye da dala miliyan goma sha biyu a farkon watan.
Albarkatu: Cult of Mac
