Amaya Toman A zamanin yau, idan muna so mu saurari kiɗa a kan tafi, yawancin mu kawai isa ga wayoyin mu. Amma a yau komawa baya, za mu mai da hankali kan lokacin da masu ɗaukar kiɗan zahiri, gami da kaset, har yanzu suke mulkin duniya - za mu tuna ranar da Sony ya ƙaddamar da Walkman TPS-L2.
Zai iya zama sha'awar ku
A ranar 1 ga Yuli, 1979, kamfanin Japan na Sony ya fara sayar da Sony Walkman TPS-L2 a ƙasarsa, wanda har yanzu mutane da yawa suna la'akari da shi a matsayin na'urar kiɗa na farko a tarihi. Sony Walkman TPS-L2 ɗan wasan kaset ne mai ɗaukar nauyi na ƙarfe, an gama shi da shuɗi da azurfa. An fara sayar da shi a Amurka a watan Yunin 1980, kuma nau'in wannan samfurin na Burtaniya an sanye shi da tashoshin wayar kai guda biyu don mutane biyu su iya sauraron kiɗa a lokaci guda. Wadanda suka kirkiro TPS-L2 Walkman sune Akio Morita, Masaru Ibuka da Kozo Oshone, wanda kuma aka ba da sunan "Walkman".
Kamfanin Sony ya so ya tallata sabon samfurinsa musamman a tsakanin matasa, don haka ya yanke shawarar tallan da ba na al'ada ba. Ta dauki hayar matasa masu fita kan tituna suna ba masu wucewa-ta shekarunsu damar sauraron kiɗa daga wannan Walkman. Don tallatawa, kamfanin SOny ya kuma yi hayar motar bas ta musamman, wacce ’yan fim suka mamaye. Wannan motar bas ta zagaya birnin Tokyo yayin da ƴan jaridun da aka gayyata suka saurari faifan talla kuma suka sami damar ɗaukar hotunan ƴan wasan da suka fito tare da wani Walkman. A ƙarshe, Walkman na Sony ya sami farin jini sosai a tsakanin masu amfani da shi - kuma ba kawai a tsakanin matasa ba - kuma bayan wata guda da sayar da shi, Sony ya ruwaito cewa an sayar da shi.
Wannan shine yadda 'yan wasan kiɗan masu ɗaukar nauyi suka samo asali:
Gidan hoton hoto
A cikin shekaru masu zuwa, Sony ya gabatar da wasu nau'ikan nau'ikan nau'ikan Walkman ɗin sa, waɗanda suke haɓaka koyaushe. A cikin 1981, alal misali, ƙaramin WM-2 ya ga hasken rana, a cikin 1983, tare da sakin samfurin WM-20, an sami raguwa mai mahimmanci. Bayan lokaci, Walkman ya zama na'ura mai ɗaukuwa da gaske wacce ta dace cikin jaka, jakunkuna, ko ma cikin manyan aljihu. Kusan shekaru goma bayan fitowar Walkman na farko, Sony ya riga ya yi alfahari da kashi 50% na kasuwa a Amurka da kashi 46% na kasuwa a Japan.
