Amaya Toman Tim Cook yayi jawabi ga masu sauraro a WWDC ranar 13 ga Yuni, 2016. Dubban mutane sun shirya don koyan labarai mafi zafi daga duniyar apple. Store Store yana kan cin nasara ta hanyar duniyar software, kuma Apple yana ƙarfafa masu haɓakawa su canza daga biyan kuɗi na lokaci ɗaya don ƙa'idodin zuwa tsarin biyan kuɗi. Yunkurin da kamfanin ya yi na fadada biyan kuɗin shiga ya haifar da ganawar sirri a New York tare da masu haɓaka software talatin a cikin Afrilu 2017.
Masu haɓakawa waɗanda suka kasance a wurin taron a cikin ɗakin ɗakin kwana ba da daɗewa ba sun gane cewa giant Cupertino yana buƙatar wani abu daga gare su. Wakilan Apple sun gaya wa masu haɓakawa cewa suna buƙatar sanin canjin da tsarin kasuwanci na App Store ya samu. Aikace-aikace masu nasara sun canza daga tsarin biyan kuɗi na lokaci ɗaya zuwa tsarin biyan kuɗi na yau da kullun.
Da farko, farashin aikace-aikacen da ke cikin App Store ya kusan dala ɗaya zuwa biyu, yayin da masu haɓaka aikace-aikacen mafi tsada suka yi ƙoƙarin sanya software ɗin su mai rahusa. A cewar bayanin Steve Jobs a lokacin, masu haɓakawa waɗanda suka rage farashin aikace-aikacen su sun ga karuwar tallace-tallace sau biyu. A cewarsa, masu haɓakawa sun yi gwaji a ƙoƙarin haɓaka riba.
Shekaru goma bayan haka, Apple ya kara yunƙurin samar da tsarin kasuwanci mai dorewa. Duk da haka, a cewar kamfanin, hanyar zuwa gare shi ba ta kai ko dai ta hanyar rage farashin aikace-aikace masu inganci, ko kuma ta hanyar yunƙurin samun kuɗi ta hanyar talla. Aikace-aikace irin su Facebook ko Instagram suna haɗa masu amfani da dangi ko abokai - waɗannan aikace-aikacen "cibiyar sadarwa". Sabanin haka, software da ke taimaka muku shuka hoto ko shirya daftarin aiki akan iPhone ɗinku ya fi kayan aiki. Zuwan App Store a shekarar 2008 da rangwamen manhajoji sun amfana sosai da wadannan manhajoji na “Network” da aka ambata a baya, wanda hakan ya kai yawan masu amfani da shi, kuma sakamakon ribar da aka samu daga tallace-tallacen, masu yin su ba su fuskanci ragi ba.
Gidan hoton hoto
Ya kasance mafi muni tare da kayan aiki da kayan aiki. Domin masu haɓakawa sukan sayar da aikace-aikacen don ma'amala na lokaci ɗaya mai daraja ƴan daloli, amma kuɗin su - gami da farashin sabuntawa - na yau da kullun. Apple yayi ƙoƙari ya magance wannan matsala a cikin 2016 tare da aikin ciki mai suna "Subscriptions 2.0". Wannan an yi niyya ne don ba da damar masu haɓaka wasu aikace-aikacen su samar da samfuran su akan kuɗi na yau da kullun maimakon siyan lokaci ɗaya, ta yadda za a tabbatar da ƙarin tushen tsabar kuɗi na yau da kullun don biyan kuɗin da ake bukata.
A wannan Satumba, wannan aikin zai yi bikin cika shekaru biyu. Abubuwan da suka dogara da biyan kuɗi har yanzu suna da kaso daga cikin ƙa'idodin miliyan biyu da ake samu a cikin Store Store, amma har yanzu suna girma - kuma Apple yana farin ciki. A cewar Tim Cook, kudaden shiga sun zarce miliyan 300, wanda ya karu da kashi 60% na bara. "Menene ƙari, adadin aikace-aikacen da ke ba da rajista na ci gaba da haɓaka," in ji Cook. "Akwai kusan 30 a cikin Store Store," in ji shi.
Bayan lokaci, Apple ya sami nasarar shawo kan masu haɓaka fa'idodin tsarin biyan kuɗi. Misali, aikace-aikacen FaceTune 2, wanda, ba kamar wanda ya riga shi ba, yana aiki akan tsarin biyan kuɗi, ya sami farin jini sosai. Tushen mai amfani yana da mambobi sama da 500 masu aiki. Daga cikin sanannun misalan aikace-aikacen irin wannan akwai ayyukan yawo kamar Netflix, HBO GO ko Spotify. Koyaya, masu amfani har yanzu suna da sabani game da biyan kuɗi na wata-wata don kayan aiki da abubuwan amfani, kuma yawancinsu sun fi son biyan kuɗi na lokaci ɗaya.
Source: BusinessInsider
